Facebook Ads With A Twang for Beginners

How to Create Simple Successful Facebook Ads Step-By-Step Without Being Overly Technical

Facebook ads with a twang for beginners came about from my Facebook Ads With A Twang Podcast - I would get messages almost daily asking about how to input an ad without having to know every - single - thing - about - ads and in a simple formula.

I suppose people asked me this because my podcast episodes are 10 minutes or less to help keep it simple but still be useful.

So here is the course - and here's what is included.  Remember the videos are bite sized chunks so you can find what you need quickly and not get overwhelmed.

Lesson 1 - Start Here

1. Worksheet #1 - Course Overview
2. Video - 1 Facebook Ads Intro and Overview
3. Video - 2 Recommended Services
4. Worksheet #2 - Recommended Services

Lesson 2 - Account Setup and the Facebook Pixel

1. Video - 1 - Facebook account, Business Page and an Ads Account
2. Video - 2 The Facebook Pixel
3. Video - 3 The Pixel Helper
4. Video - 4 Custom Conversions
5. Worksheet #3 - How to use the Facebook pixel

Lesson 3 - Audiences and Ideal Customers

1. Video 1 - Audiences and Finding Ideal Customers
2. Worksheet #4 - 12 Questions to Identify Your Ideal Customer
3. Video 2 - Custom Audience creation
4. Video 3 - Lookalike Audience creation

Lesson 4 - Ad Creative

1. Video - 1 Ad Copy
2. Video - 2 Ad Images
3. Video - 3 Video Ads
4. Video 3 Slides

Lesson 5 - Inputting an Ad from A to Z

1. Video - 1 Objective and Naming
2. Video - 2 Placements
3. Video - 3 Audience Input
4. Video - 4 Setting a Budget
5. Video - 5 Optimization
6. Video - 6 Inputting your creative

Lesson 6 - Evaluating

1. Video 1 - Metrics